Forbes ‘New Ivies’ Ranking 2025
SUMMARY
Purdue University has been named one of Forbes’ top 10 public “New Ivies” — a recognition that highlights institutions employers increasingly turn to over traditional Ivy League schools. The list includes 10 public and 10 private universities, selected for being high-performing, highly selective institutions. What sets this ranking apart is its source: a national survey of more than 380 business leaders, who evaluated which universities are best preparing graduates for today’s workforce. It’s a strong endorsement of Purdue’s value, scale and workforce impact — and a clear sign of our growing reputation among corporate leaders during a pivotal moment for higher education.
RESOURCES INCLUDE
- Social media graphics
- Social media post copy
- Official press release: https://www.purdue.edu/newsroom/2025/Q1/purdue-named-a-new-ivy-in-forbes-ranking/
LINKS AND UTM PARAMETERS
When linking to Purdue websites from social platforms or emails, it is recommended that UTM parameters be added to the URL in order to provide reporting on the activity. The Purdue Brand Studio campaign URL builder allows you to easily configure these links and even request shortened Purdue-branded links.
UTM Campaign: Forbes_Ivies
UTM Medium: Social or Email
UTM Source: Facebook, X, LinkedIn, Instagram, email newsletter name
AVAILABLE ASSETS
The following assets are available for download and use.
NOTE: If InDesign files are needed for any of these assets, please complete the marketing request form.
SOCIAL MEDIA GUIDANCE
POSTING TIPS
- Keep posts short and direct.
- Link all posts back to the story.
- Include photos or videos.
- Use short URLS.
SUGGESTED SOCIAL MEDIA POSTS
Facebook:
Purdue is one of 10 public universities nationally to be named a “New Ivy” by @Forbes.
Based on a national survey of business leaders, the “New Ivy” recognition highlights the institutions employers are turning to instead of traditional Ivy League universities.
Purdue continues to prove that excellence, accessibility and impact can be mutual — and employers are taking notice.
Learn more about this recognition: [link].
X:
Purdue is one of 10 public universities nationally to be named a “New Ivy” by @Forbes.
This recognition highlights the institutions employers are turning to instead of traditional Ivy League universities. Learn more. 👇
Instagram:
Purdue is one of 10 public universities nationally to be named a “New Ivy” by @Forbes.
Based on a national survey of business leaders, the “New Ivy” recognition highlights the institutions employers are turning to instead of traditional Ivy League universities.
Purdue continues to prove that excellence, accessibility and impact can be mutual — and employers are taking notice.
Learn more about this recognition: 🔗 in bio. 👆
LinkedIn:
Purdue is one of 10 public universities nationally to be named a “New Ivy” by @forbes-magazine.
Based on a national survey of business leaders, the “New Ivy” recognition highlights the institutions employers are turning to instead of traditional Ivy League universities.
Purdue continues to prove that excellence, accessibility and impact can be mutual — and employers are taking notice.
Learn more about this recognition: [link].