Together, our strategies and stories are driving ever-increasing levels of awareness, affinity and loyalty for Purdue.

Fast Company Distinction 

For the third year in a row, Purdue University has been recognized as the only university on Fast Company’s Brands That Matter list. The list honors organizations that have created a meaningful space in people’s lives through efforts that are a natural extension of their brand’s mission and ideals. 

In 2023, Purdue was also recognized as one of the top 20 Most Innovative Companies, according to Fast Company — a recognition that placed us No. 1 in education and No. 16 worldwide. 

Read About Brands That Matter  Read About Most Innovative Companies 
Fast Company Brands That matter 2023 logo.

Content Marketing Awards

The popular “What Can You Imagine at Purdue?” video has been honored by the Content Marketing Institute as the Best Motivational Video of 2023. Purdue was a finalist for six additional categories, including Best Podcast/Audio Series, Best Content-Driven Website and Best Use of Illustration.  

The Content Marketing Awards recognize the best content marketing projects, agencies and marketers in the industry, spotlighting Purdue’s excellence this year in storytelling.

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PR Daily Content Marketing Awards

“What Can You Imagine at Purdue?” has earned a Content Marketing Award from PR Daily, a recognition that honors storytellers who create content that stands out in a crowded landscape. Selected as the best campaign for an educational institution, Purdue joins the list of winners alongside brands like e.l.f. Cosmetics, Pfizer and Walgreens.

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PR Daily Content Marketing Awards Winner

One Small Step magazine page

A Story of Small Steps

Purdue University saw an increase in student enrollment and social media engagement following the launch of our evolved brand platform with Ologie. An interdisciplinary team of researchers, strategists, marketers, communicators, writers and designers helped build our framework.

Together, we defined our brand positioning, identified our goals and developed our strategy. Today, that hard work is in play through everything we do.

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“This Is Purdue” Podcast 

In 2022, “This Is Purdue” established itself on a global stage, gaining 890,000 total listens throughout the year (up 668% over 2021) and continuing a cadence of top-tier guests. The podcast hit No.20 overall and No.2 in the Education category on Apple Podcasts’ Top Charts in December ’22, received a w3 Silver Award for General Studies in the Education category and was a finalist in the Signal Awards for both the Education category and Listener’s Choice. 

Listen to the Podcast 

Band Members with big drum

An Award-Winning Team

The American Marketing Association Foundation named us the Higher Education Marketing Team of the Year in 2020 for our work with launching the University’s new brand and promoting the Protect Purdue initiative.

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An Engaging Social Media Experience

The Purdue University social media accounts have increased engagement across platforms, promoting stories and amplifying a community of past, present and future students alike. More than 1 million followers interact with the brand across Facebook, LinkedIn, Instagram, Twitter, YouTube, Snapchat, TikTok and Pinterest.

Studies from Sprout Social and BrandBastion show the impressive metrics our team achieves.

Read From Sprout Social Read From BrandBastion
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