Podcast Episode 100 – All Hail to 100 Episodes

SUMMARY 

This Is Purdue, the official podcast for Purdue University, highlights stories about Boilermakers from across all disciplines, who through research, innovation and determination, have persistently pursued their next giant leap. 

Hosted by Purdue University alum, Brian Lamb School of Communication graduate, and Indiana native Kate Young, “This Is Purdue” aims to examine all of the incredible accomplishments of Boilermakers and their contributions to the world. 

Below, you’ll find helpful information, stories, and social media content regarding this episode of This Is Purdue. 

STRATEGY  

In this special 100th episode of “This Is Purdue,” we’re celebrating and reflecting on our past episodes, which highlight Boilermakers who, through research, innovation and determination, have persistently pursued their next giant leap.  

Over the last three years, our podcast team has featured more than 160 Boilermaker guests, produced over 50 hours of audio and created over 200 video clips. We’re celebrating these incredible milestones by answering questions from our loyal “This Is Purdue” fans. 

Tune in to hear behind-the-scenes stories of our listeners’ favorite episodes, from athletics to engineering to space discoveries. You’ll also hear a few burning questions for several of our previous guests.  

Join us for this look behind the microphone as we reflect on our stories with NASA engineers, two legendary men’s basketball head coaches, a 9/11 heroine, a mechanical engineering alumna who made IndyCar history and more.  

Plus, several of our “This Is Purdue” team members step up to the mic themselves as they share what it takes to bring these incredible Boilermaker stories to life on the podcast.   

Ever grateful, ever true. All hail “This Is Purdue”! 

RESOURCES INCLUDE: 

·       Links to the podcast 

·       Social graphics 

·       Suggested social post copy 

LINKS and UTM PARAMETERS 

When linking to Purdue websites from social platforms or emails, we recommend that you add UTM parameters to the URL in order to provide reporting on the activity. The Marketing and Communications campaign URL builder allows you to easily configure these links and even request shortened Purdue-branded links. 

UTM campaign: this_is_purdue_100_episode 

UTM medium: Social (or email) 

UTM source: Facebook, Twitter, LinkedIn, Instagram (or email newsletter name) 

Link to the podcast: https://stories.purdue.edu/podcast/episode100 

General podcast page: https://stories.purdue.edu/podcast/ 

Apple: https://podcasts.apple.com/us/podcast/this-is-purdue/id1496040232 

Spotify: https://open.spotify.com/show/1npQBIaTzFnCvDlzeiNV7j?si=h0K1NkdwTMeu-MlzckGaHw 

AVAILABLE ASSETS 

The following assets are available for download and use. Social assets include files for Twitter, Facebook, LinkedIn, Instagram and Instagram Stories.

SOCIAL MEDIA GUIDANCE POSTING TIPS 

Digital engagement is a powerful platform to share Purdue stories and posts with past, present and future Boilermakers. Here are some tips to help your posts shine: 

·       Keep posts short and direct 

·       Link all posts back to our landing page 

·       Include photos, videos or GIFs 

·       Use short URLs 

SUGGESTED SOCIAL MEDIA POSTS 

LinkedIn + Facebook  

1. Tune in to our #ThisIsPurdue 100th episode celebration to hear the answers to questions from our loyal listeners, including behind-the-scenes stories on some of your favorite episodes from @PurdueSports to @PurdueEngineering to @NASA space discovery. So grab your headphones — and your gold and black balloons, cake and confetti. This is a celebration you can’t miss! 🎉 <link> 

2. All hail to 1️⃣0️⃣0️⃣ episodes of #ThisIsPurdue! 👏 Tune in to hear more about legendary #Boilermakers like @BoilerBall head coach Matt Painter; @IndyCar engineer Angela Ashmore, who made history at the #Indy500 with @ChipGanassiRacingTeams; and @PurdueEdu alum @Chemteacherphil, who conducts spooky chemistry experiments on social media, as our fans share their favorite episodes and get answers to their burning questions. Listen today: <link> 

3. 💯 podcast episodes 🚂 160+ Boilermaker guests🎧 50 hours, 42 minutes and 27 seconds of audio 🎥 207 YouTube videos 🏆 7 national #podcast awards and distinctions Over the past 100 episodes, the #ThisIsPurdue team has earned some incredible achievements. From showcasing groundbreaking researchers to featuring American heroes and professional athletes, we know how to celebrate #Boilermaker excellence! Listen to the 100th episode to hear answers to our podcast’s fan questions as we commemorate this milestone with the #Purdue community. <link> 

Instagram 

1. Tune in to our #ThisIsPurdue 100th episode celebration to hear the answers to questions from our loyal listeners, including behind-the-scenes stories on some of your favorite episodes from @PurdueSports to @PurdueEngineers to @NASA space discovery. So grab your headphones — and your gold and black balloons, cake and confetti. This is a celebration you can’t miss! 🎉 🔗 in bio 

2. All hail to 1️⃣0️⃣0️⃣ episodes of #ThisIsPurdue! 👏 Tune in to hear more about legendary #Boilermakers like @BoilerBall head coach Matt Painter; @IndyCar engineer @AngelaAshmore08, who made history at the #Indy500 with @ChipGanassiRacing; and @PurdueEdu alum @Chemteacherphil, who conducts spooky chemistry experiments on social media, as our fans share their favorite episodes and get answers to their burning questions. Listen today: 🔗 in bio 

3. Over the past 100 episodes, the #ThisIsPurdue team has earned some incredible achievements. From showcasing groundbreaking researchers to featuring American heroes and professional athletes, we know how to celebrate #Boilermaker excellence! Listen to the 100th episode to hear answers to our podcast’s fan questions as we commemorate this milestone with the #Purdue community. 🔗 in bio 

Twitter 

1. Tune in to our 100th episode of #ThisIsPurdue to hear behind-the-scenes stories and answers to questions about your favorite episodes from @PurdueSports to @PurdueEngineers to @NASA space discovery. So grab your headphones — this is a celebration you can’t miss! 🎉 <link> 

2. All hail to 1️⃣0️⃣0️⃣ episodes of #ThisIsPurdue! 👏 Hear listener questions about @BoilerBall’s @CoachPainter, @IndyCar engineer @AngieAshmore, @Chemteacherphil, @astro_dan_mil and more. <link> 

3. 💯 podcast episodes 🚂 160+ Boilermaker guests 🎧 50+ hours of audio 🎥 207 YouTube videos 🏆 7 national awards and distinctions Listen to the 100th episode of #ThisIsPurdue as we celebrate these milestones by answering listener questions. <link> 

4. On this special episode of #ThisIsPurdue we’re answering listener questions to celebrate reaching our 100th episode. @BobandTom’s @KristiLeeNews asks, “As a listener of the podcast, I’ve always wondered, where do you find your guests?” Tune in to hear the answer. 🎧 <link> 

5. How many stars are in all of the universe? ✨ @astro_dan_mil answers a 6-year-old aspiring scientist’s questions on our 100th #ThisIsPurdue episode. Listen today: <link> 

6. What was it like to experience @PurdueEDU alum @chemteacherphil’s experiments firsthand? Who braved the experiment of having their hand lit on fire? On this 100^th episode, we’re reminiscing on our past #ThisIsPurdue episodes. You don’t want to miss this one. <link> 

TAGGING RECOMMENDATIONS 

Please tag Purdue University and use the hashtag #ThisIsPurdue 

Facebook: @PurdueUniversity 
Twitter: @lifeatpurdue 
Instagram: @lifeatpurdue 

Other tagging options include: 

@PurdueSports 

@PurdueEngineering 

@NASA 

@BoilerBall 

@CoachPainter 

@IndyCar 

@ChipGanassiRacingTeams 

@AngieAshmore 

@PurdueEdu 

@ChemTeacherPhil 

@astro_dan_mil 

@BobandTom 

@KristiLeeNews 

CAMPAIGN SPECIFIC HASHTAGS 

#ThisIsPurdue 

CAMPUSWIDE HASHTAGS 

#PurdueUniversity 

#MySmallStep = Student stories 

#MyGiantLeap = Faculty/Alumni stories 
 
EMOJIS 
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