Podcast Episode 104 – Jennifer Rumsey

SUMMARY 

This Is Purdue, the official podcast for Purdue University, highlights stories about Boilermakers from across all disciplines, who through research, innovation and determination, have persistently pursued their next giant leap. 

Hosted by Purdue University alum, Brian Lamb School of Communication graduate, and Indiana native Kate Young, “This Is Purdue” aims to examine all of the incredible accomplishments of Boilermakers and their contributions to the world. 

Below, you’ll find helpful information, stories, and social media content regarding this episode of “This Is Purdue.”

STRATEGY  

In this episode of “This Is Purdue,” we’re talking to Jennifer Rumsey, Chair and CEO of Cummins Inc. 

Jennifer discusses her experience as a Purdue mechanical engineering student and how that led her to four internships with Cummins during her Boilermaker journey. Her story is unique because not many people can say they interned for a company and later served in the most senior role — CEO — of that same company. 

Hear her share the importance of leading a 105-year-old company into the future and the long-lasting legacy she hopes to leave at Cummins. This includes Cummins’ Destination Zero strategy to go further, faster to reduce the greenhouse gas and air quality impacts of its products. 

You’ll also hear her biggest lessons and advice for fellow women in STEM and why she believes inclusivity and representation are necessary for shaping our society for the better. Plus, Jennifer shares what it means to see her own two daughters follow in her footsteps and pursue degrees in mechanical engineering at Purdue. 

Don’t miss Jennifer’s incredible story of how she climbed the ladder from intern to CEO and the role Purdue has played in her life.

RESOURCES INCLUDE: 

  • Links to the podcast 
  • Social graphics 
  • Suggested social post copy 

LINKS and UTM PARAMETERS 

When linking to Purdue websites from social platforms or emails, we recommend that you add UTM parameters to the URL in order to provide reporting on the activity. The Marketing and Communications campaign URL builder allows you to easily configure these links and even request shortened Purdue-branded links. 

UTM campaign: this_is_purdue_jennifer_rumsey  

UTM medium: Social (or email) 

UTM source: Facebook, Twitter, LinkedIn, Instagram (or email newsletter name) 

Link to the podcast: https://stories.purdue.edu/podcast/jennifer-rumsey  

General podcast page: https://stories.purdue.edu/podcast/ 

Apple: https://podcasts.apple.com/us/podcast/this-is-purdue/id1496040232 

Spotify: https://open.spotify.com/show/1npQBIaTzFnCvDlzeiNV7j?si=h0K1NkdwTMeu-MlzckGaHw

AVAILABLE ASSETS 

The following assets are available for download and use. Social assets include files for Twitter, Facebook, LinkedIn, Instagram and Instagram Stories. 

SOCIAL MEDIA GUIDANCE POSTING TIPS

LinkedIn + Facebook  

  1. @PurdueME alumna Jennifer Rumsey is bringing next-level innovation to @Cummins as Chair and CEO. Today on #ThisIsPurdue, listen to her journey from @PurdueEngineering student intern to @500atFortune CEO who is leading a 105-year-old company into a greener, more sustainable future. 🎧 <link> 
  1. From the @PurdueME classrooms to a student internship in her hometown of Columbus, Indiana, to the corner office, what was #Boilermaker Jennifer Rumsey’s journey as she progressed to the top role as CEO of @Cummins? Find out on Purdue’s official university podcast, #ThisIsPurdue. <link> 
  1. “It’s really important that we have young women see the opportunities, grow in these STEM fields and take advantage of the opportunities that will then ultimately help companies like Cummins, and society more broadly, be successful.” Celebrate #WomensHistoryMonth with #ThisIsPurdue. 🎉 @Cummins Chair and CEO, @PurdueME alumna and #Boilermaker trailblazer Jennifer Rumsey shares the importance of showing young women the opportunities that are available in STEM. Listen today. <link> 
  1. “Cummins hires a lot of people from Purdue. We do research work with Purdue. So I’ve continued to strengthen that Boilermaker passion and connection in my life.” @Cummins Chair and CEO Jennifer Rumsey’s #Purdue connections run deep. As a @PurdueME student, she started her Cummins career as an intern and even met her husband at Purdue. Now, as head of the company, she continues working with #Boilermakers, and her two daughters are following in her @PurdueEngineering footsteps. Listen to her full story on #ThisIsPurdue. <link> 

Instagram 

  1. @Purdue.ME alumna Jennifer Rumsey is bringing next-level innovation to @Cummins as Chair and CEO. Today on #ThisIsPurdue, listen to her journey from @PurdueEngineers student intern to @Fortune500 CEO who is leading a 105-year-old company into a greener, more sustainable future. 🎧 at the 🔗 in the bio <link> 
  1. From the @Purdue.ME classrooms to a student internship in her hometown of Columbus, Indiana, to the corner office, what was #Boilermaker Jennifer Rumsey’s journey as she progressed to the top role as CEO of @Cummins? Find out on Purdue’s official university podcast, #ThisIsPurdue. 🔗 in bio <link> 
  1. Celebrate #WomensHistoryMonth with #ThisIsPurdue. 🎉 @Cummins Chair and CEO, @Purdue.ME alumna and #Boilermaker trailblazer Jennifer Rumsey shares the importance of showing young women the opportunities that are available in STEM. 🔗 in bio <link> 
  1. @Cummins Chair and CEO Jennifer Rumsey’s #Purdue connections run deep. As a @PurdueME student, she started her Cummins career as an intern and even met her husband at Purdue. Now, as head of the company, she continues working with #Boilermakers, and her two daughters are following in her @PurdueEngineers footsteps. Listen to her full story on #ThisIsPurdue. 🔗 in bio <link> 

Twitter 

  1. @PurdueME alumna Jennifer Rumsey is bringing next-level innovation to @Cummins as Chair/CEO. Today on #ThisIsPurdue, listen to her journey from @PurdueEngineers student intern to @Fortune500 CEO who is leading a 105-year-old company into a greener future. 🎧 <link> 
  1. From the @PurdueME classrooms to a student internship in her hometown of Columbus, Indiana, to the corner office, what was #Boilermaker Jennifer Rumsey’s journey as she progressed to the top role as CEO of @Cummins? Find out on #ThisIsPurdue. <link> 
  1. “It’s really important that we have young women see the opportunities, grow in these STEM fields and take advantage of the opportunities.” Hear more from @Cummins Chair/CEO and @PurdueME alumna Jennifer Rumsey on #ThisIsPurdue. #WomensHistoryMonth <link> 
  1. .@Cummins Chair/CEO Jennifer Rumsey has been a @BoilerFootball fan since she was a @PurdueME student. Her favorite @PurdueSports memory? Her first date with her @PurdueEngineers husband at Ross-Ade Stadium! Listen to the full story on #ThisIsPurdue. <link> 
  1. “Cummins hires a lot of people from #Purdue. We do research work with Purdue. So I’ve continued to strengthen that #Boilermaker passion and connection in my life.” Hear more from @Cummins Chair/CEO and @PurdueME alumna Jennifer Rumsey on #ThisIsPurdue. 🎧 <link> 

TAGGING RECOMMENDATIONS 

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Other tagging options include: 

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@BoilerFootball (TW) 

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