Podcast Episode 120 – Jennifer Pyrz
SUMMARY
“This Is Purdue,” the official podcast for Purdue University, highlights stories about Boilermakers from across all disciplines, who through research, innovation and determination, have persistently pursued their next giant leap.
Hosted by Purdue University alum, Brian Lamb School of Communication graduate, and Indiana native Kate Young, “This Is Purdue” aims to examine all of the incredible accomplishments of Boilermakers and their contributions to the world.
Below, you’ll find helpful information, stories, and social media content regarding this episode of “This Is Purdue.”
STRATEGY
In this episode of “This Is Purdue,” we’re talking to Jennifer Pyrz, president and CEO of IndyGo.
A Purdue engineering alumna, Jennifer (BS civil engineering ’95, MS civil engineering ’97) was appointed president and CEO of Indiana’s largest public transit agency in May 2024.
In this episode you will:
- Discover the advantages Purdue students in Indianapolis can gain from IndyGo buses and transit lines.
- Learn more about Jennifer’s vision for the future of public transportation in Indianapolis, including the recent opening of IndyGo’s Purple Line and upcoming opening of the Blue Line.
- Get to know the numerous ways the entire community of Indianapolis benefits from using IndyGo and the importance of having accessible and well-funded transportation in large cities.
- Find out how Jennifer’s civil engineering degrees from Purdue prepared her to lead IndyGo.
Don’t miss this episode with a Boilermaker who is using her innovative spirit to advance public transit in a city that hundreds of thousands of people call home.
RESOURCES INCLUDE:
· Links to the podcast
· Social graphics
· Suggested social post copy
LINKS and UTM PARAMETERS
When linking to Purdue websites from social platforms or emails, we recommend that you add UTM parameters to the URL in order to provide reporting on the activity. The Marketing and Communications campaign URL builder allows you to easily configure these links and even request shortened Purdue-branded links.
UTM campaign: this_is_purdue_jennifer_pyrz
UTM medium: Social (or email)
UTM source: Facebook, Twitter, LinkedIn, Instagram (or email newsletter name)
Link to the podcast: https://stories.purdue.edu/podcast/jennifer-pyrz
General podcast page: https://stories.purdue.edu/podcast/
Apple: https://podcasts.apple.com/us/podcast/this-is-purdue/id1496040232
Spotify: https://open.spotify.com/show/1npQBIaTzFnCvDlzeiNV7j?si=h0K1NkdwTMeu-MlzckGaHw
AVAILABLE ASSETS
The following assets are available for download and use. Social assets include files for Twitter, Facebook, LinkedIn, Instagram and Instagram Stories.
SOCIAL MEDIA GUIDANCE POSTING TIPS
Digital engagement is a powerful platform to share Purdue stories and posts with past, present and future Boilermakers. Here are some tips to help your posts shine:
· Keep posts short and direct
· Link all posts back to our landing page
· Include photos, videos or GIFs
· Use short URLs
SUGGESTED SOCIAL MEDIA POSTS
LinkedIn + Facebook
- What happens when one of the world’s biggest stars is performing in downtown #Indianapolis? 👀🤔 Increased ridership of @IndyGoBus, for one! On our latest episode of #ThisIsPurdue, learn how IndyGo benefits the Indianapolis community from #IndyGo President and CEO and @PurdueEngineering alumna Jennifer Pyrz. Listen now and don’t forget your getaway … bus 😉 after the concert: <link>
- Jennifer Pyrz, a @PurdueEngineering alumna and president and CEO of @IndyGoBus, joins #ThisIsPurdue to discuss the future of public transit in Indianapolis, the value it holds for the entire community and how #Purdue students can take advantage of IndyGo bus lines. Plus, Jennifer dives into IndyGo’s Bus Rapid Transit routes — the recently launched Purple Line and the upcoming Blue Line in 2027. 🎧 Check out Jennifer’s episode today: <link>
- What happens when one of the world’s biggest stars is performing in downtown #Indianapolis? 👀🤔 Increased ridership of @indygobus, for one! On our latest episode of #ThisIsPurdue, learn how IndyGo benefits the Indianapolis community from #IndyGo President and CEO and @purdueengineers alumna Jennifer Pyrz. Don’t forget your getaway … bus 😉 after the concert. 🔗 in bio.
- Public transportation’s No. 1 fan. 🚌 Jennifer Pyrz, a @purdueengineers alumna and president and CEO of @indygobus, joins #ThisIsPurdue to discuss the future of public transit in Indianapolis, the value it holds for the entire community and how #Purdue students can take advantage of IndyGo bus lines. Plus, Jennifer dives into IndyGo’s Bus Rapid Transit routes — the recently launched Purple Line and the upcoming Blue Line, which opens in 2027. 🎧 Check out Jennifer’s episode at the 🔗 in bio.
- Don’t miss Jennifer Pyrz, president and CEO of @IndyGoBus, on #ThisIsPurdue. Tune in to the podcast as this @PurdueEngineers alumna discusses her #Purdue journey and the future of public transportation in #Indy. 🎧 Subscribe: <link>
- What happens when one of the world’s biggest stars is performing in #Indianapolis? Increased ridership of @IndyGoBus, for one! On our latest #ThisIsPurdue episode, learn about how #IndyGo benefits the Indy community from President and CEO Jennifer Pyrz. <link>
- Jennifer Pyrz, a @PurdueEngineers alumna and president and CEO of @IndyGoBus, joins #ThisIsPurdue to discuss the future of public transit in Indy, how #Purdue students can take advantage of #IndyGo bus lines and the value it holds for the community.
TAGGING RECOMMENDATIONS
Please tag Purdue University and use the hashtag #ThisIsPurdue
Facebook: @PurdueUniversity
Twitter: @lifeatpurdue
Instagram: @lifeatpurdue
Other tagging options include:
@IndyGoBus
@PurdueEngineering (FB)
@PurdueEngineers (TW, IG)
CAMPAIGN SPECIFIC HASHTAGS
#ThisIsPurdue
CAMPUSWIDE HASHTAGS
#PurdueUniversity
#MySmallStep = Student stories
#MyGiantLeap = Faculty/Alumni stories
EMOJIS
🎧🚂🆙