Podcast Episode 131 – Alex Turner
SUMMARY
“This Is Purdue,” the official podcast for Purdue University, highlights stories about Boilermakers from across all disciplines, who through research, innovation and determination, have persistently pursued their next giant leap.
Hosted by Purdue University alum, Brian Lamb School of Communication graduate, and Indiana native Kate Young, “This Is Purdue” aims to examine all of the incredible accomplishments of Boilermakers and their contributions to the world.
Below, you’ll find helpful information, stories, and social media content regarding this episode of “This Is Purdue.”
STRATEGY
In this episode of “This Is Purdue,” we’re talking to Alex Turner, Purdue alum and design engineer at Dallara.
Alex is a 2022 graduate of Purdue’s motorsports engineering program and has used his skills and experience to earn his dream job at Dallara’s U.S. headquarters in Indianapolis, just steps away from the Indianapolis Motor Speedway — home of the Indy 500.
In this episode you will:
- Learn about the motorsports engineering program at Purdue University in Indianapolis and the opportunities available to students through the new Dallara partnership
- Hear how his passion for IndyCar racing led him to the motorsports engineering program at Purdue University in Indianapolis
- Discover how Alex’s journey as a student in Indianapolis and his industry internships helped him land his current role at Dallara
- Listen to exclusive stories from the IndyCar engineer, including his family ties to the Indy 500 and his favorite race-day memories of “The Greatest Spectacle in Racing”
- Find out about the innovation and collaboration that goes into being a Dallara design engineer, including what a typical day in his life looks like
- Learn about Dallara’s rich history with IndyCar as the exclusive chassis provider for every car on the grid since 2008
You don’t want to miss this special episode that takes you behind the scenes of the world’s fastest racing.
RESOURCES INCLUDE:
· Links to the podcast
· Social graphics
· Suggested social post copy
LINKS and UTM PARAMETERS
When linking to Purdue websites from social platforms or emails, we recommend that you add UTM parameters to the URL in order to provide reporting on the activity. The Marketing and Communications campaign URL builder allows you to easily configure these links and even request shortened Purdue-branded links.
UTM campaign: this_is_purdue_alex_turner
UTM medium: Social (or email)
UTM source: Facebook, X LinkedIn, Instagram (or email newsletter name)
Link to the podcast: https://stories.purdue.edu/podcast/alex-turner
General podcast page: https://stories.purdue.edu/podcast/
Apple: https://podcasts.apple.com/us/podcast/this-is-purdue/id1496040232
Spotify: https://open.spotify.com/show/1npQBIaTzFnCvDlzeiNV7j?si=h0K1NkdwTMeu-MlzckGaHw
AVAILABLE ASSETS
The following assets are available for download and use. Social assets include files for Twitter, Facebook, LinkedIn, Instagram and Instagram Stories.
SOCIAL MEDIA GUIDANCE POSTING TIPS
Digital engagement is a powerful platform to share Purdue stories and posts with past, present and future Boilermakers. Here are some tips to help your posts shine:
· Keep posts short and direct
· Link all posts back to our landing page
· Include photos, videos or GIFs
· Use short URLs
SUGGESTED SOCIAL MEDIA POSTS
LinkedIn + Facebook
- Ever wonder who designs the cars that race at the #Indy500? 🏁 Meet #Purdue motorsports engineering alum Alex Turner! He joins #ThisIsPurdue at the Dallara IndyCar Factory in Indianapolis to talk about his journey as a design engineer at @DallaraGroup — the globally recognized motorsports manufacturer behind every @INDYCAR chassis. Hear how he got into the industry and what goes into building for speed, safety and innovation at 230-plus mph. #ThisIsMay 🏎️ Listen now: <link>
- What’s your favorite thing about the #Indy500? For @DallaraGroup design engineer Alex Turner, it’s the energy on the grid at the historic @IndianapolisMotorSpeedway just before the race starts. 🏁 Hear more stories and insights from the #Purdue motorsports engineering alum this week on #ThisIsPurdue! He joins the #podcast to talk all things @INDYCAR, #Indy500 and Purdue motorsports engineering. You don’t want to miss this one, race fans! #ThisIsMay <link>
- For many @INDYCAR fans, the love for the @IndianapolisMotorSpeedway and #Indy500 goes back decades. @DallaraGroup design engineer Alex Turner gets to feel that love every time he goes into work. On the official university #podcast, #ThisIsPurdue, join the Purdue motorsports engineering alum for a conversation about his journey to Dallara and what it means to be part of the Indy legacy. 🎧 Listen now: <link>
- What’s possible with a motorsports engineering degree? 🏎️ For Alex Turner, it led him to @dallaragroup and @indycar working on some of the fastest cars in racing. On the latest #ThisIsPurdue #podcast episode, you’ll hear all about Alex’s path to his dream career in motorsports. Listen now at the 🔗 in the bio, YouTube, Apple, Spotify or wherever you get your podcasts.
- Question: What are the chances the winning #Indy500 car will have a @dallaragroup chassis? 🏎️ Answer: 100%. Dallara has been the exclusive provider of every @indycar chassis since 2008. And on our latest #podcast episode, Dallara design engineer Alex Turner joins #ThisIsPurdue to share his journey from #Purdue motorsports engineering to the fastest racing on Earth. #ThisIsMay Get excited for the Indy 500 with the official university #podcast! Find it at the 🔗 in the bio, YouTube, Apple, Spotify or wherever you get your podcasts.
- Racing is in his DNA. 🧬 On #ThisIsPurdue, #Purdue motorsports engineering alum and @dallaragroup design engineer Alex Turner shares what it means to work in @indycar and be immersed in his passion every day. Get to know Alex and his journey at the 🔗 in the bio or wherever you listen to podcasts.
X
- #ThisIsMay 🏁 Get excited, race fans! On #ThisIsPurdue, @DallaraGroup design engineer Alex Turner joins the #podcast to take you behind the scenes of “The Greatest Spectacle in Racing.” Don’t miss it! 🎧 <link>
- This is the journey from #Purdue to the #Indy500. Get to know @DallaraGroup design engineer Alex Turner on #ThisIsPurdue! He’s sharing how Purdue set him up for success in @IndyCar and his favorite parts about his dream job in racing. Listen now: <link>
- What is a @DallaraGroup engineer’s favorite part of the #Indy500? Find out on #ThisIsPurdue! #Purdue alum Alex Turner shares his favorite stories, insights and unique family ties to the @IMS. <link>
- “I found an old notebook from my great-grandfather of IndyCars going around the track in the 1930s. … Maybe it’s always been in my family’s DNA.” — Dallara design engineer Alex Turner. Hear from the #Purdue motorsports engineering alum on #ThisIsPurdue: <link>
TAGGING RECOMMENDATIONS
Please tag Purdue University and use the hashtag #ThisIsPurdue
Facebook: @PurdueUniversity
X: @lifeatpurdue
Instagram: @lifeatpurdue
Other tagging options include:
@DallaraGroup
@IndyCar
@IndianapolisMotorSpeedway
CAMPAIGN SPECIFIC HASHTAGS
#ThisIsPurdue
CAMPUSWIDE HASHTAGS
#PurdueUniversity
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EMOJIS
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