Podcast Episode 87 – Amanda Deering and Haley Oliver

SUMMARY 

This Is Purdue, the official podcast for Purdue University, highlights stories about Boilermakers from across all disciplines, who through research, innovation and determination, have persistently pursued their next giant leap. 

Hosted by Purdue University alum, Brian Lamb School of Communication graduate, and Indiana native Kate Young, “This Is Purdue” aims to examine all of the incredible accomplishments of Boilermakers and their contributions to the world. 

Below, you’ll find helpful information, stories, and social media content regarding this episode of This Is Purdue. 

STRATEGY 

In this episode of “This Is Purdue,” we’re talking to Amanda Deering and Haley Oliver from Purdue University’s Department of Food Science.  

This marks the second episode in our Purdue Research Series, which shares how Purdue provides practical solutions to the world’s toughest challenges.  

Amanda, associate professor of fresh produce food safety in Purdue’s College of Agriculture, and Haley, the 150th Anniversary Professor of Food Science and director of the USAID Feed the Future Innovation Lab for Food Safety, dive into a challenge facing the entire world: food safety, security and sustainability. 

Contrary to what some may believe, their work in food science involves very little cooking. Amanda and Haley are addressing urgent questions about food production in a changing climate and a growing global population that hit 8 billion in November 2022.  

On any given day, these two researchers may be working alongside researchers from Cornell University in the Feed the Future Innovation Lab for Food Safety or partnering with women in Afghanistan or Indigenous communities in Peru. As a land-grant institution, Purdue is uniquely positioned to address questions of food production and safety by working hand in hand with farmers across Indiana — and the globe.  

Tune in to learn more about their partnerships with organizations large and small, changing attitudes on sustainability, the importance of gender representation in food production and how research done in the heart of Indiana is helping feed the world. 

 RESOURCES INCLUDE: 

·       Links to the podcast 

·       Social graphics 

·       Suggested social post copy 

LINKS and UTM PARAMETERS 

When linking to Purdue websites from social platforms or emails, we recommend that you add UTM parameters to the URL in order to provide reporting on the activity. The Marketing and Communications campaign URL builder allows you to easily configure these links and even request shortened Purdue-branded links. 

UTM campaign: this_is_purdue_research_series_food_science 

UTM medium: Social (or email) 

UTM source: Facebook, Twitter, LinkedIn, Instagram (or email newsletter name) 

Link to the podcast: https://stories.purdue.edu/podcast/research-series-food-science 

General podcast page: https://stories.purdue.edu/podcast/ 

Apple: https://podcasts.apple.com/us/podcast/this-is-purdue/id1496040232 

Spotify: https://open.spotify.com/show/1npQBIaTzFnCvDlzeiNV7j?si=h0K1NkdwTMeu-MlzckGaHw 

AVAILABLE ASSETS 

The following assets are available for download and use. Social assets include files for Twitter, Facebook, LinkedIn, Instagram and Instagram Stories. 

SOCIAL MEDIA GUIDANCE POSTING TIPS 

Digital engagement is a powerful platform to share Purdue stories and posts with past, present and future Boilermakers. Here are some tips to help your posts shine: 

·       Keep posts short and direct 

·       Link all posts back to our landing page 

·       Include photos, videos or GIFs 

·       Use short URLs 

SUGGESTED SOCIAL MEDIA POSTS 

LinkedIn + Facebook  

  1. In this episode of #ThisIsPurdue, we’re talking to Amanda Deering and Haley Oliver from @PurdueFoodScience. Amanda, associate professor of fresh produce food safety in @PurdueAg, and Haley, the 150th Anniversary Professor of Food Science and director of the USAID @FeedtheFuture Innovation Lab for Food Safety, dive into a challenge facing the entire world: food safety, security and sustainability. Working with interdisciplinary teammates across campus, fellow land-grant institutions like @Cornell and partners all over the world, Amanda and Haley are addressing urgent questions about food production in a changing climate and a growing global population. Tune in to our second #Purdue Research Series episode to learn more about changing attitudes on sustainability, the importance of gender representation in food production and how research done in the heart of Indiana is helping feed the world. <link> 
  1. When it comes to food choices and preparation, gender is a critical factor. Across many cultures, women are the decision-makers when it comes to food purchasing and preparation. If you want to change consumer behaviors, their buy-in is a must. Listen to the latest episode of #ThisIsPurdue as we talk with Haley Oliver and Amanda Deering from @PurdueAg about partnerships for a more sustainable future with women across the globe, from Afghanistan to Peru. <link> 
  1. “Our department is aligning ourselves to be a major player in the alternative protein space. That’s the next big thing in food science.” Amanda Deering, associate professor of fresh produce food safety in @PurdueAg says @PurdueFoodScience is going all in on alternative proteins. Hear more about what this means for food sustainability on #ThisIsPurdue in episode two of our Purdue Research Series. <link> 
  1. “We have an increasing population. How are we going to produce enough food efficiently? How do we prevent food waste? Food science is a major part of that discussion when it comes to sustainability.” Haley Oliver, the 150th Anniversary Professor of Food Science in @purdueag and director of the USAID @FeedtheFuture Innovation Lab for Food Safety, dives into a global challenge – food sustainability – in this episode of #ThisIsPurdue. Together with colleagues and students, this #Boilermaker is working to solve this problem. Discover how. Check out the official university podcast: <link> 

Twitter + Instagram 

  1. In episode 2 of our #ThisIsPurdue Research Series, we’re talking to Amanda Deering and Haley @oliver_franks from @PurdueFoodSci in @PurdueAg. Working w/ global partners, they are addressing questions about food security, safety & sustainability. Tune in ➡️ <link> 
  1. Gender is a critical factor in food production and preparation. Women are often decision-makers when it comes to food purchasing and preparation. Listen to #ThisIsPurdue as we talk w/ Amanda Deering and Haley @oliver_franks from @PurdueAg about their global partnerships in food science. <link> 
  1. “Alternative protein is the next big thing in food science.” Amanda Deering, associate professor in @PurdueAg says @PurdueFoodScience is going all in on alternative proteins. Hear more about what this means for food sustainability on our #ThisIsPurdue Research Series. <link> 
  1. “We have an increasing population. How are we going to produce enough food efficiently? How do we prevent food waste?” Haley @oliver_franks dives into a global challenge – food sustainability on #ThisIsPurdue. How is this #Boilermaker working to solve this problem? <link> 

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EMOJIS 
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