Web Templates

These web templates can be used to create a framework for your Purdue website that is in brand, aligns with your organization’s goals, is accessible and is easy to navigate.

WordPress

The Purdue Marketing and Communications web development team actively supports a branded theme for websites powered by WordPress.

Branded WordPress Theme – NEW

For available blocks, style guidelines, and page templates, see Campus Partner WordPress Toolkit. The branded WordPress theme is available to all Purdue IT WordPress instances.

Existing Campus Partner Websites

Due to the extensive theme and plugin changes, we recommend setting up a new WordPress website (Purdue IT can help with this) before installing and configuring this theme.

Old Branded WordPress Theme

The Purdue Marketing and Communications web development team will continue to support the old branded WordPress theme. We recommend switching to the new theme as soon as possible.  The old theme is available for download from github.com/Purdue.

WordPress theme template preview showcasing purdue.edu become a student page.
Screenshot of Cascade Template Example

Cascade Templates

Web templates are available for use in Purdue’s Cascade content management system (CMS).

Branded Cascade Templates – NEW

For available blocks and page templates, see Campus Partner Cascade Toolkit. To use the new Cascade template, submit a request so Marcom can set up the Cascade project.

Old Branded Cascade Templates

The Purdue Marketing and Communications web development team will continue to support the old branded Cascade templates. We recommend switching to the new template as soon as possible. The old templates can be accessed by clicking the link below.

Download Old Branded Cascade Templates
web fonts

Web Fonts

Sites not based on the standard Purdue Marketing and Communications templates can use the brand fonts introduced in 2020 by adding the following CSS files to their pages. These fonts are licensed for all Purdue domains. Please submit a digital marketing request if you experience any issues implementing the fonts.

<link href=”https://www.purdue.edu/purdue/fonts/united-sans/united-sans.css” rel=”stylesheet” />

<link href=”https://use.typekit.net/ghc8hdz.css” rel=”stylesheet” />

Favicon

A favicon — also known as a shortcut icon, website icon, tab icon, URL icon or bookmark icon — is the little icon that browsers display next to a page’s title on a browser tab or in the address bar next to its URL. A favicon is also used when you bookmark a page. Measuring 16 x 16 pixels, it is tiny, but it can play a big part in unifying Purdue sites. See below for an example.

Download the official Purdue favicon.

favicon

Data Domain Governance

Data domain governance is important for managing data within organizations, including universities. This document outlines Purdue University’s data domain governance framework, focusing on functional and organizational domains. This framework aims to ensure that our data is accurate, consistent, accessible, and secure while also identifying the roles and responsibilities of individuals and departments involved in managing data.

Access It Here

Discover Our Brand Guidelines

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