Our Work

Through our creative teams of designers, storytellers, digital developers, and strategists, we tell the stories of Purdue.  Let us help you effectively share your stories through the lens of our brand essence Persistent Innovation. Together.

Learn how we lived our brand essence during the course of the year by reading the Marketing and Communications 2020 Annual Report

read the full report

Brand and Marketing Strategy

From developing content strategy and formulating marketing plans to helping campus partners reach their goals and leveraging research to tell the story of Purdue, our brand and marketing strategy teams are strategy powerhouses. Their goal is to engage diverse audiences, reinforce the University’s mission and strengthen the unified Purdue brand by applying a cross-channel, integrated approach to all University marketing.

Media Relations and Strategic Communications

The mission of our Media Relations and Strategic Communications teams is to raise awareness and ensure that the unique story of Purdue is told, both by us and by others, with consistency and impact. Our Media Relations team works with the media, publicizing events, reporting Purdue news and showcasing the expertise of our faculty. Working with campus partners, the Strategic Communications team is always in pursuit of Purdue stories that can be leveraged into compelling assets that enhance our brand.

Creative Services

The creative services we provide are designed to establish a consistent, professional and memorable Purdue identity in all University communications, assets and materials. To that end, we have assembled a robust collection of branded assets, templates and tools to serve as a foundation.

Digital Solutions

In a world where digital engagement is of the utmost importance, our Digital Solutions team can equip you with all you might need to succeed. From social media tools and tips to website development, SEO optimization and more, we help users find, engage and influence their target audiences in the vast digital realm.